SettleMint launched on 2 cloud marketplaces with the right pricing—and HubSpot CRM wired in
How the enterprise blockchain platform used Automatum to go from zero marketplace presence to dual listings, centralized lead management, and a clear path to revenue growth.
Growing revenue meant getting listed on cloud marketplaces—but the complexity was a blocker
SettleMint, an enterprise blockchain platform, recognized that cloud marketplace listings were critical to reaching enterprise buyers who increasingly prefer to purchase through their existing cloud commitments. But the path to getting listed was far from straightforward.
- Navigating the listing requirements for multiple cloud providers simultaneously—each with different processes, pricing models, and compliance needs.
- Determining the right pricing strategy for marketplace products versus direct sales, without cannibalizing existing revenue.
- Managing leads from marketplace channels alongside existing CRM workflows—avoiding data silos and missed follow-ups.
- Allocating zero engineering resources to marketplace operations—the team needed a solution that worked without developer involvement.
Automatum handled the entire marketplace journey—from listing to lead flow
Automatum partnered with SettleMint to develop a comprehensive marketplace strategy that addressed every dimension of their go-to-market needs, requiring zero engineering effort from their team.
Dual Marketplace Listing
Listed SettleMint on both AWS and Azure Marketplaces concurrently, handling all technical requirements and compliance checks.
Pricing Strategy
Developed the right pricing model for marketplace products, ensuring competitiveness while protecting existing revenue streams.
HubSpot CRM Integration
Built a custom CRM integration into HubSpot for centralized lead management across all marketplace channels.
Revenue Growth Advisory
Provided best practice advice on how to package and position their product for maximum marketplace results.
From zero to two marketplace listings—with a scalable revenue engine
The partnership delivered measurable, lasting impact across SettleMint's cloud marketplace operations.
“Automatum helped us get two marketplace listings up with the right pricing strategy. Their CRM integration into HubSpot means all our marketplace leads are centralized—we can focus on closing deals instead of managing tools.”
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Get listed on cloud marketplaces in days—not weeks. Zero engineering required.
